Our Why Here at Datacom we connect people and technology in order to solve challenges, create opportunities and discover new possibilities for the communities we live in. About the Role (your why) The Product Marketing Manager will lead the execution of the SaaS product marketing strategy, collaborating with various teams to ensure success in the ANZ market. Working with the Senior Product Marketing Manager, they will focus on impactful execution, creating resonant messaging, leveraging industry sponsorships, supporting sales enablement, and driving commercial success and customer adoption.

This role demands a deep understanding of customer needs, competitor and market insights, and product technicalities. The Product Marketing Manager will develop product narratives and messaging frameworks, working with internal stakeholders to optimise product launches and ensure ongoing success. What youll do: Develop and maintain clear, compelling product positioning and messaging that resonates with target customers and segments, effectively communicates SaaS product value, and stands out from competitors.

Ensure that product positioning and messaging align with customer value propositions across the entire SaaS portfolio. Work closely with GTM to execute go-to-market strategies and growth initiatives, ensuring alignment and execution at the commercial, product and customer level. Oversee the execution of product and feature launches in close collaboration with GTM, ensuring successful go-to-market activities in alignment with business objectives.

Lead research efforts to continuously gather insights about customer needs, competitors, and market trends to refine product messaging and drive product success. Improve the adoption of products, tools and experiences, ensuring they continue to meet agreed usage metrics. Build rapport with Product, Sales, Customer Success, Professional Services, and Marketing stakeholders and ensure a product marketing lens is considered and executed through key programs of work.

What youll bring 6 years proven experience in the creation and development of product marketing messaging and content, ideally in a technology company. A strong understanding of B2B SaaS and the go-to-market function. A creative mindset and a keen eye for visually appealing content aligned to commercial outcomes.

Ability to translate technical concepts into customer-first language and compelling SaaS content. Sales enablement creation capability. Ability to quickly develop product and competitor knowledge, ideally with a strong technical background.

Strong communication skills with the ability to relay key value proposition messages and content to sales teams, customers, agencies, and external communications. Why join us here at Datacom? Datacom is one of Australia and New Zealands largest suppliers of Information Technology professional services. We have managed to maintain a dynamic, agile, small business feel that is often diluted in larger organisatio.